Week 3 Part A: Aesthetics, Design, and Branding
<a href='https://www.freepik.com/vectors/business'>Bus inessvectorcreated by vectorjuice -www.freepik.com</a> Not all websites are created equally. How true this statement is manifests itself from the moment the website loads. Some websites are a sheer joy to visit due to the selection and arrangement of their visual and textual contents. Other sites can be really difficult to navigate due to poor design. This can be especially cumbersome if the site is one you must use regularly. Gates N Fences A business website in need of improvement is Gates N Fences at https://gatesnfences.com. The first hazard of this website is the lack of hierarchy and the overabundance of text. It's overwhelming. It appears that every product they sell is listed with text, a picture, and a product description. It is truly a hunt and click opportunity for the viewer. Along with a lack of hierarchy is a lack of concept. While it's clear they sell gates and fences, it's unclear...
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